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Almost 1/5 of Internet users in China make online purchases more often than once a week, while the number of Chinese Internet users amounts to nearly 650 million. Do you want to start online business in the Middle Kingdom? How to go about it? We invite you to a PAIiIZ (Polish Information and Foreign Investment Agency) training seminar to be held as soon as on September 12. The meeting is dedicated to Polish entrepreneurs interested in exports to China. The Chinese market is becoming increasingly attractive for foreign brands, particularly in the context of Chinese consumers' behaviour. The popularity of the e-commerce platform as a goods distribution channel is on the increase. Responding to this market's needs, PAIiIZ has prepared a training seminar dedicated to Polish entrepreneurs interested in exports to China. The participants will acquire hands-on knowledge of the possibilities of entering the Chinese market through electronic commerce. In the meeting, we will talk about issues including the Internet and social media in China and the Great Firewall of China; we will also compare e-commerce platforms, discuss issues related to profitability and consumer preferences, as well as talk about services and platforms offered by Alibaba Group. The training seminar will be held on September 2016 between 09:00 am and 04:00 pm at the PAIiIZ Information Centre, Bagatela st. 12, Warsaw.  The languages of the meeting are: English and Polish. The organisers do not ensure translation. Participation in the training is free of charge, after prior enrolment. Enrolment is held until 9 September. Enrolment form: http://www.gochina.gov.pl/e-commerce_w_Chinach The meeting is open to the media upon receipt of accreditation: [email protected] For more information please visit:  http://www.gochina.gov.pl/Jak_rozpoczac_biznes_internetowy_w_Chinach