"No Micro No Macro": Wroclaw and Zmigrod discuss joint entrepreneurial development

Zmigrod is the seventh commune in which a meeting was organised under the 'No Micro No Macro' project.

On Thursday, 11 January, representatives of local business, listened to a presentation on development opportunities created by the Wroclaw Agglomeration, held discussions behind the scenes and participated in a training session on networking.

The meeting was attended by dozens of entrepreneurs from various sectors, including agri-tourism, finance and transport.

"Without Micro There Is No Macro"

The "No Micro No Macro" project has one primary objective: to promote and strengthen micro-enterprises operating in the Wroclaw agglomeration. As part of meetings organised in various urban and rural municipalities, representatives of the Wroclaw Technology Park, the Wroclaw Agglomeration Development Agency and the Wroclaw Agglomeration Association meet with local entrepreneurs to discuss mutual support for entrepreneurship and innovation.

There is power in diversity

In addition to entrepreneurs, Jakub Mazur, Deputy Mayor of Wroclaw, was present at the meeting and argued:

- 'We cannot, as local government units, treat ourselves separately. We form a team that pursues a common plan," said the Deputy Mayor. - By attracting large investments, we give an opportunity to smaller, family-run companies that are growing in and around Zmigrod. This is how we all gain growth potential by working together.

The vice-president also emphasised that building an ecosystem is about strengthening diversity, both socially and economically.

Instruments to support micro-enterprises

Entrepreneurs from Zmigrod listened to a presentation on the opportunities that the Wroclaw agglomeration offers to local businesses.

Jacek Kowalski, President of the Wroclaw Agglomeration Association, emphasised the role of small businesses in building a strong economy.

- Business develops the state. There is no big business without micro, small and medium-sized enterprises,' Jacek Kowalski said during the presentation.

A joint presentation by the Wroclaw Agglomeration Development Agency and the Wroclaw Technology Park concerned specific instruments which support the development of small business.

- We provide knowledge, we animate the start-up ecosystem, we run websites for investors and foreign workers - mentioned Magdalena Okulowska, President of the Wroclaw Agglomeration Development Agency. - We organise economic and promotional events, including the international Made in Wroclaw," added Magdalena Okulowska.

In turn, Karolina Bartosik, director of the Customer Service and Research Projects division, discussed the support that small companies can obtain in the Wroclaw Technology Park.

- We support research, innovation and technology activities of all companies, regardless of their size,' Karolina Bartosik emphasised.

Networking workshops

A training session entitled 'Networking: the beginning or the effect of good communication' was also organised for local entrepreneurs. They discussed why, regardless of scale, business needs comprehensive communication.

- I am delighted that you responded to our invitation,' Robert Lewandowski, mayor of Zmigrod, addressed the entrepreneurs. - Entrepreneurs know what a difficult piece of bread running a business is and sometimes they think that they are doing everything necessary, while the most important thing is to learn about new opportunities and to cooperate.