SHEIN unveils its warehouse near Wroclaw. It is investing €500 million in Poland this year

Wednesday, 4 November 2026. SHEIN, the fashion e-commerce giant (a Chinese company headquartered in Singapore), invites journalists from Poland, France, Italy, Spain and Germany to a special event. Why these countries? Because they have the largest number of SHEIN customers in Europe. This marks another stage in the company's investment project near Wrocław.

Fields yesterday, warehouses today

Until recently, driving along the A4 motorway between Wrocław and Kąty Wrocławskie, you would have passed agricultural fields. Today, warehouses and logistics centres dominate the landscape. We have previously reported on the warehouse investment boom in the Wrocław metropolitan area on wroclaw.pl.

To reach the SHEIN European Logistics Centre, you have to leave the A4 motorway. There are no large signs on the warehouses. The small company logo only becomes visible at the entrance to the site.

- That is going to change. The SHEIN logo will soon be displayed on our warehouses, a company representative announces.

700 metres of shelving and robots

We enter the largest warehouse. It is impressive. You cannot see where it ends, as it is 750 metres long. The lights never go out here. Operations run 24 hours a day, seven days a week. Hundreds of rows of enormous metal shelving units stretch into the distance, with yellow bins containing products on multiple levels. These are the goods customers across Europe are waiting for.

Autonomous robots operate throughout the facility. There are more than 6,500 of them across the entire centre. They replenish stock, sort products and pick orders. Relatively few employees are visible. Journalists are not allowed to take photographs. The company is keen to protect its trade secrets (all the photographs accompanying this article are official press materials).

20 warehouses and a centre in Kąty Wrocławskie

The warehouse in Kąty Wrocławskie is just one part of SHEIN's European Logistics Centre.

The SHEIN ELC consists of warehouses located across Poland. There are 20 of them, with a combined floor area of one million square metres. Kąty Wrocławskie serves as our operational hub. It comprises three state-of-the-art warehouses within a single complex and is also home to the current headquarters of our Polish subsidiary.

Michał Kania, SHEIN's Public Affairs Director in Poland.

One million square metres is roughly equivalent to 140 football pitches. How much of that space is located in Kąty Wrocławskie?

- Exactly 25% of the total million, or approximately 250,000 square metres, Michał Kania explains.

The remaining warehouses are also located near Wrocław.

- These include Magnice, Kobierzyce, Pietrzykowice and Bielany Wrocławskie, among other locations. Altogether, there are several sites in the region, mainly within Wrocław County, he explains, adding that the company also has facilities near Poznań and Katowice.

8,000 employees today, 10,000 by the end of the year

- At the moment, we employ 8,000 people, says M. Kania.

The company aims to fill the remaining 2,000 positions by the end of the year. It is recruiting for roles in logistics, supply chain management, technology and warehouse operations, among other areas. SHEIN will then become one of the largest employers in Lower Silesia. You can find out more about the recruitment process in our article Working at SHEIN near Wrocław.

The Wrocław metropolitan area attracts investors

We ask about cooperation with local authorities, including those in Wrocław and the surrounding metropolitan area.

- Local authorities have created an exceptionally business-friendly environment in Lower Silesia, encouraging business development and investment, says M. Kania.

What does this mean in practice?

Michał Kania explains:

- First and foremost, it means access to well-developed infrastructure and a broad network of companies providing services to international businesses, which already have a strong presence in the region. A skilled workforce is also crucial, particularly in logistics, with experience in global companies. All these factors contributed to our decision to invest in this region.

From 2022 to €1 billion

SHEIN has been operating in Poland since 2022. It works with more than 230 Polish small and medium-sized businesses, including product suppliers, transport companies and service providers. In April 2025, the Polish version of SHEIN Marketplace was launched. More than 500 Polish brands and sellers have already joined the platform, gaining the opportunity to reach customers across Europe.

In 2026, SHEIN is allocating €500 million (approximately PLN 2.2 billion) to expand its European Logistics Centre. The company's total investment in Poland will amount to €1 billion (approximately PLN 4.4 billion).

Having more products stored closer to customers means faster deliveries. Parcels from Kąty Wrocławskie can reach many European countries in as little as 48 hours.

- We are delighted to be creating thousands of jobs, working with hundreds of Polish businesses and helping local brands and sellers reach customers across Europe. We see Poland as a long-term strategic partner and intend to continue increasing our contribution to the development of the Polish economy, says Michał Kania.

Europe and Poland in SHEIN's plans

Europe is one of SHEIN's key markets. That is why we are consistently investing in infrastructure and solutions that will allow us to develop our business in the region over the long term. This year's €500 million investment in Poland clearly demonstrates our commitment and confidence in the potential of the European market.

Leonard Lin, SHEIN's Global Head of Public Affairs and President for Europe, the Middle East and Africa (EMEA).

- This investment will enable us to build a more efficient, flexible and disruption-resistant logistics network across Europe. It will allow us to serve customers even better, support the growth of an increasing number of European brands and sellers on SHEIN Marketplace, and establish a solid foundation for further growth in the years ahead, adds Leonard Lin.

The warehouses for SHEIN in Lower Silesia are being developed by Logicor.

We are delighted to support SHEIN's continued growth in Lower Silesia. The scale of this investment demonstrates the important role the region plays on Europe's logistics map.

Michał Ptaszyński, Managing Director of Logicor Poland.

The Wrocław metropolitan area is becoming a major European logistics hub

Major international brands are building their warehouses right here in our neighbourhood. The Wrocław metropolitan area is experiencing a significant influx of investment, and our region, together with Poland as a whole, is emerging as a major logistics, distribution and transport hub for a large part of Europe.

This means thousands of new jobs. Find out more in the articles below.